Grishma Teli, vice-president, research and development, Ecotrail, said only extracts from vegetables and fruits are used in the cosmetics products manufactured at the company’s unit in Sanand. “The source of every ingredient is researched and it is ensured that products are 100% free of non-halal ingredients such as alcohol, chemicals like sulfate, paraben and mercury and animal-derived inputs,” she said.
India is home to the world’s second largest Muslim population but the community is still highly untapped as a consumer market for cosmetics products. Mauli Teli said that India’s personal care market is growing at 15-17% every year. “Ecotrail is currently focusing only on meeting the domestic demand,” she said.
